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Dante (DMC): 0

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12:16 - Lucky the Leprechaun vs. Snap, Crackle, and Pop


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SEASON 12, ROUND 16

Lucky the Leprechaun

Slot: The Team's Corporate Mascot
Season Wins: 3
Season Losses: 0
Fantasy Team Page
Read more about Lucky the Leprechaun at Wikipedia
Official Site: General Mills



Snap, Crackle, and Pop

Slot: The Team's Corporate Mascot
Season Wins: 2
Season Losses: 1
Fantasy Team Page
Read more about Snap, Crackle, and Pop at Wikipedia
Official Site: Kellogg's


Battle Terrain
Marketing Challenge: Fire Phone

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Smartphones are something people mainly use for social media. The trio of Snap, Crackle, and Pop are a good way to highlight how it connects people. Rice Krispies ftw.

 

Edit: How do you fix a phone dropped in water? You put it in rice.

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Elves vs. Leprechauns.  I love this! 

Naturally, I'll wait for arguments to come in to vote. But at the moment I am leaning Lucky.

They're always after my Lucky Charms... it's a marketing strategy which says the item is hard to get or somehow exclusive. And maybe that's something the Fire Phone could have used because it was a product nobody wanted.

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The most important demographic for a smartphone to appeal to is the teen and pre-teen demographic. Most of said teens and pre-teens have likely grew up with fond memoirs of Lucky and his very memorable and fun commercials. So if the leprechaun recommends the Amazon Fire Phone then I see a great number of them going out and buying the product on that alone. No offense to Snap, Crackle and Pop but I just don’t remember their commercials as vividly as Lucky’s.

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Lucky's primary thing is people stealing his lucky charms. Big phone sell there, people will steal your phone. Lucky is far more kid-kid than teenager, so just showing three elves communicating with each other via phone is going to be more effective than an overly kiddy Leprechaun.

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