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Blue's Clues was an American children's television show airing on the Nickelodeon family of channels. The show premiered on September 8, 1996 and continues to air today, although production of new episodes ceased by 2006. Versions of the show have been produced in other countries, most notably in the United Kingdom. It was created by a "green team" of producers, Todd Kessler, Angela Santomero, and Traci Paige Johnson, who used concepts learned from child development and early-childhood education research to create a television show that would capture preschool children's attention and help them learn. They used the narrative format in their presentation of material, as opposed to the more traditional magazine format, and structured every episode the same way.
The result, Blue's Clues, has been called "one of the most successful, critically acclaimed, and ground-breaking preschool television series of all time". Its innovative use of research, technology, and interactive content has influenced its genre since its debut, including the "gold standard of preschool TV programs" that inspired it, Sesame Street. It became the highest-rated show for preschoolers on commercial television, and received nine Emmy awards. Its efficacy in teaching children using the medium of television has been documented in research studies.
In 1993, Nickelodeon assigned a team of its own producers to create a new television program in the US for young children, using research on early childhood education and the viewing habits of preschoolers. Their goal was to invent a children's television program that would "empower preschoolers to learn through active participation in activities that are grounded in their everyday lives, to redefine the approach to problem-solving for preschoolers in an engaging manner. The producers, Todd Kessler, Angela Santomero and Traci Paige Johnson (whom Brown Johnson, executive creative director at Nickelodeon, called a "green creative team"),
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